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Brewery merchandising.
Tap handles are only one element of advertising a brewery’s identity and ethos. Bottle labels, merchandise for sale or giveaway, coasters, glassware and growlers, as well as the brewery’s architectural/interior design are all part of the identity.…
Brewing Education
List of brewing courses, degrees, and certificates provided by accredited higher education and organizations.
Brewing Education--California
List of schools and organizations that offer education to the professional and hobbyist brewer. Note information can change.
Brewing Your First Beer.
Homebrew-scale beer recipe for a beginner homebrewer with explanation of ingredients and process including sanitation.
Brief History of California’s Department of Alcoholic Beverage Control
Brief account of the establishment of the California Department of Alcoholic Beverage Control in response to the repeal of the Volstead Act and Wright Act.
California Wild Ales' 2020 Was a Very Sour Year
California Wild Ales beer can label created during the COVID-19 shutdown.
Choosing an identity
Identity is an important to inform and attract consumers. The founders of Stone Brewing (1996-brand continues following mid-2022 sale to Sapporo) considered various designs including versions of gargoyles. Early keg handles were etched beach rocks as…
Dopplebock.
Homebrew-scale beer recipe for a dobbelbock (lager) beer.
Early San Diego Brewery History--San Diego County Fair 2024
Brief historical overview of late 19th-early 20th Century San Diego breweries. Presentation developed for the SD Fair Beer Experience. Not used on site as the screen was outside and the sun too bright to project successfully.
Fall Brewing's Do As I Say! Not As I Do
Fall Brewing's West Coast IPA can label featuring image of Governor Gavin Newsom following his stay at home order which he did not comply with.
Five Suits Brewing's Cover Your Snout Stout Label
Design for stout brewed by Five Suits Brewing, Vista, CA during COVID-19 shutdown.
Grain Directions
Handout from Beer and Wine Crafts on processing grain to create wort needed for brewing.
Green Flash Scrapbook Volume One
Contents in process. Some content loaded. One of two scrapbooks loaned for scanning by Green Flash Brewing of San Diego. Contains advertising proof sheets, label art and various advertising media.
Greg Lorton 1996 Del Mar Entry List
List of participants and beers entered in homebrew judging competition at Del Mar Fair.