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Not every San Diego craft brewery founded in the 20th century survived into the 21st. The stories of Baja (1991-1996), ChuckAlek (2012-2018), and Iron Fist (2010-2020) are partially preserved through their handles. Some breweries had few or no…
Tap handles are only one element of advertising a brewery’s identity and ethos. Bottle labels, merchandise for sale or giveaway, coasters, glassware and growlers, as well as the brewery’s architectural/interior design are all part of the identity.…
Identity is an important to inform and attract consumers. The founders of Stone Brewing (1996-brand continues following mid-2022 sale to Sapporo) considered various designs including versions of gargoyles. Early keg handles were etched beach rocks as…
Being in the San Diego region with beaches and ocean nearby, nautical or beach-themed motifs are popular. Examples are Ballast Point (1996, sold to Kings and Convicts Brewing but continues this brand line), Karl Strauss (1989-present), and Helm’s…
Brief account of the establishment of the California Department of Alcoholic Beverage Control in response to the repeal of the Volstead Act and Wright Act.