{"id":14310,"date":"2016-07-19T10:00:37","date_gmt":"2016-07-19T17:00:37","guid":{"rendered":"https:\/\/archives.csusm.edu\/westcoastersd\/?p=14310"},"modified":"2016-07-19T10:36:12","modified_gmt":"2016-07-19T17:36:12","slug":"32-north-adds-fall-brewing-talent","status":"publish","type":"post","link":"https:\/\/archives.csusm.edu\/westcoastersd\/2016\/07\/19\/32-north-adds-fall-brewing-talent\/","title":{"rendered":"32 North adds Fall Brewing talent"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/archives.csusm.edu\/westcoastersd\/wp-content\/uploads\/2016\/07\/32-North-Logo1.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-14311\" src=\"https:\/\/i0.wp.com\/archives.csusm.edu\/westcoastersd\/wp-content\/uploads\/2016\/07\/32-North-Logo1.png?resize=250%2C250&#038;ssl=1\" alt=\"32-North-Logo1\" width=\"250\" height=\"250\" srcset=\"https:\/\/i0.wp.com\/archives.csusm.edu\/westcoastersd\/wp-content\/uploads\/2016\/07\/32-North-Logo1.png?w=250&amp;ssl=1 250w, https:\/\/i0.wp.com\/archives.csusm.edu\/westcoastersd\/wp-content\/uploads\/2016\/07\/32-North-Logo1.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/archives.csusm.edu\/westcoastersd\/wp-content\/uploads\/2016\/07\/32-North-Logo1.png?resize=144%2C144&amp;ssl=1 144w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/><\/a>Though small and not widely known just yet, <a href=\"http:\/\/www.32northbrew.com\"><strong>32 North Brewing Company <\/strong><\/a><em>(8655 Production Avenue, Miramar)<\/em> is looking to push above its below-the-radar position in the San Diego brewing scene. The company has steadily upped its draft accounts over the past several months and, in May, debuted a satellite tasting-bar inside Liberty Station\u2019s new <a href=\"http:\/\/www.monikergeneral.com\"><strong>Moniker General <\/strong><\/a>collective. But owner <strong>Steve Peterson <\/strong>wasn\u2019t done there. In the past week, he picked up two known industry vets like an NBA GM sifting through the free-agent market.<\/p>\n<p>First came <strong>Mike Mellow<\/strong>, a long-time local beer-sales force who recently left his post at North Park\u2019s <a href=\"http:\/\/www.fallbrewing.com\"><strong>Fall Brewing Company<\/strong><\/a>. A mutual friend reached out to Peterson to tell him of Mellow\u2019s availability. Over a four-day span, the pair hammered out an employment agreement. During those negotiations, Mellow shared with Peterson that Fall\u2019s head brewer, <strong>Nick Ceniceros<\/strong>, was on the lookout for new opportunities as well. A meeting was scheduled and now Ceniceros will be in charge of 32 North\u2019s brewing program.<\/p>\n<p>Mellow is a San Diego veteran who held lead sales roles for <a href=\"http:\/\/www.ballastpoint.com\"><strong>Ballast Point Brewing &amp; Spirits<\/strong><\/a>, <a href=\"http:\/\/www.missionbrewery.com\"><strong>Mission Brewery<\/strong><\/a>, <a href=\"http:\/\/www.saintarcherbrewery.com\"><strong>Saint Archer Brewery<\/strong><\/a> and <a href=\"http:\/\/www.hessbrewing.com\"><strong>Mike Hess Brewing Company<\/strong><\/a> prior to Fall. Prior to Fall, Ceniceros worked as an assistant brewer with <a href=\"http:\/\/www.greenflashbrew.com\"><strong>Green Flash Brewing Company<\/strong><\/a> after getting his start on the bottling line at Ballast Point. He will step onto a brew-deck vacated by former head-brewer <strong>Will Gallaspy<\/strong>, who took over for original 32 North brewer <strong>John Hunter<\/strong>, who is now with Bay Ho\u2019s <a href=\"http:\/\/www.bitterbrothers.com\"><strong>Bitter Brothers Brewing Company<\/strong><\/a>.<\/p>\n<p>Additional fermentation tanks are currently on order as 32 North poises itself for increased production. Peterson is also readying for the introduction of three beers in 12-ounce cans. Those aluminum receptacles will be filled via a recently purchased in-house canning line.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Though small and not widely known just yet, 32 North Brewing Company (8655 Production Avenue, Miramar) is looking to push above its below-the-radar position in the San Diego brewing scene. The company has steadily upped its draft accounts over the past several months and, in May, debuted a satellite tasting-bar inside Liberty Station\u2019s new Moniker [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":14311,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[368,1],"tags":[1353,1338,52,376,1436,2002,442,391,1528,2632,2483,2347,71,249,457,880,333,2799,2965,15,1652,2966,875,1439,1939,1637,2543],"class_list":{"0":"post-14310","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-beer-news","8":"category-san-diego-beer-beverage-news","9":"tag-sdbeer","10":"tag-32-north","11":"tag-ballast-point","12":"tag-beer","13":"tag-beeramar","14":"tag-bitter-brothers","15":"tag-brandon-hernandez","16":"tag-craftbeer","17":"tag-fall-brewing","18":"tag-green-flash-brewing","19":"tag-indiebeer","20":"tag-john-hunter","21":"tag-liberty-station","22":"tag-mike-hess","23":"tag-mike-mellow","24":"tag-miramar","25":"tag-mission-brewery","26":"tag-moniker-general","27":"tag-nick-ceniceros","28":"tag-north-park","29":"tag-point-loma","30":"tag-production-avenue","31":"tag-saint-archer","32":"tag-san-diego","33":"tag-steve-peterson","34":"tag-west-coaster","35":"tag-will-gallaspy","36":"entry"},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/archives.csusm.edu\/westcoastersd\/wp-content\/uploads\/2016\/07\/32-North-Logo1.png?fit=250%2C250&ssl=1","wps_subtitle":"","jetpack_shortlink":"https:\/\/wp.me\/pdtr4y-3IO","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/posts\/14310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/comments?post=14310"}],"version-history":[{"count":0,"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/posts\/14310\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/media\/14311"}],"wp:attachment":[{"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/media?parent=14310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/categories?post=14310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archives.csusm.edu\/westcoastersd\/wp-json\/wp\/v2\/tags?post=14310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}