Can you tell us about your role with the Brewers Guild?
As the Executive Administrator, I work very closely with our Executive Officers and Board of Directors to ensure the San Diego Brewers Guild develops and initiates programs that support and foster our local craft beer community as a collective whole. We are working on more county-wide events, educational symposiums and increasing our promotional efforts on a more regional and national level.
What is the Craft Coalition?
The Craft Coalition is an Enthusiast Membership Program that we debuted at our Guild Festival in November 2013. The motivation behind this program was to create an opportunity to further promote our breweries to San Diego craft beer enthusiasts, whether they are here on vacation or call San Diego home. We want to encourage enthusiasts to travel to the breweries, experience the craft at its source, and to keep them going back for more through benefits at participating locations. Memberships are available for purchase ($25/year) on our website (sandiegobrewersguild.org) and at SDBG events.
Does the Guild have any upcoming events?
2014 is going to be a busy year for us – and we’re nothing but excited! Our first event of the year is the Banker’s Hill 2nd Annual Art & Craft Beer Festival held at The Abbey on Friday, March 28. This is an extremely intimate and unique event that celebrates local craft beer and everything Banker’s Hill in one night. Another upcoming event is Craft Beer + Bites at SILO in Maker’s Quarter. With this event, we’re working alongside The Front Burner Foundation for a food and beer pairing in East Village. This event is on Saturday, April 5.
What’s the scoop on Guild Fest North?
This Spring, we will be hosting the 3rd Annual Rhythm & Brews Music and Beer Festival presented by Harrah’s. On May 3, in the historic downtown Vista Village district, we will have over 40 breweries, nine musical acts featured on three separate stages, plus outstanding local food selections. Event details, pricing and ticket availability will be announced in early March on sdrhythmandbrews.com.
Is the Guild already discussing SDBW 2014?
Absolutely! This year’s SDBW will be November 7-16. Beer tourism is picking up momentum and we believe Beer Week has played a vital role in that development. San Diego craft beer has caught the eye of beer lovers everywhere and Beer Week is our opportunity to showcase our top-notch beers in our own city.
Where do you see the industry going in the next few years?
Craft Beer Capital, USA. Craft beer is becoming synonymous with San Diego and sales are experiencing double-digit growth. As for the next few years, I expect San Diego breweries to continue producing top quality, cutting edge beers, thus solidifying our role as the heart of craft brewing. San Diegans have shown a passion for supporting quality, local products, especially great craft beer. Therefore, it is our industry’s responsibility to supply that, and we are honored to do so!