<?xml version="1.0" encoding="UTF-8"?>
<itemContainer xmlns="http://omeka.org/schemas/omeka-xml/v5" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://omeka.org/schemas/omeka-xml/v5 http://omeka.org/schemas/omeka-xml/v5/omeka-xml-5-0.xsd" uri="https://archives.csusm.edu/ecke/items/browse?advanced%5B0%5D%5Belement_id%5D=50&amp;advanced%5B0%5D%5Btype%5D=is+exactly&amp;advanced%5B0%5D%5Bterms%5D=Poinsettias+for+set+design+&amp;output=omeka-xml" accessDate="2026-08-14T11:58:40-07:00">
  <miscellaneousContainer>
    <pagination>
      <pageNumber>1</pageNumber>
      <perPage>15</perPage>
      <totalResults>1</totalResults>
    </pagination>
  </miscellaneousContainer>
  <item itemId="52" public="1" featured="0">
    <fileContainer>
      <file fileId="59">
        <src>https://archives.csusm.edu/ecke/files/original/18f7f4c89538d24ce98af1a8e96d5903.jpg</src>
        <authentication>6ea5a4b86365b6eefdfc88e47c44f7ee</authentication>
      </file>
      <file fileId="60">
        <src>https://archives.csusm.edu/ecke/files/original/95885ca237706f94394261a61c20c06a.jpg</src>
        <authentication>a3daf754890cce12afb7e2aaf177eb5d</authentication>
      </file>
    </fileContainer>
    <collection collectionId="4">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="19">
                  <text>Business records</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="4993">
                  <text>The business and administrative records (including photographs) of The Paul Ecke Ranch, Inc., from its origin in the early 1900s to its sale to the Dutch-based Agribio Group in 2012. The bulk of the records and photographs document the operations, sales, strategic planning, correspondence and marketing efforts of the business from 1923 (when the business moved from Los Angeles to Encinitas, CA) to 2012, and cover business operations across the United States, as well as in Europe, Asia and South America. </text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="190">
                <text>Poinsettias for set design </text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="191">
                <text>Poinsettias provided by the Paul Ecke Ranch, Inc. in the backdrop of holiday telecasts during Christmastime. </text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="192">
                <text>1981</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
</itemContainer>
